Music & A&R
Experience supporting music-industry executives and A&R and marketing functions, followed by independent artist, campaign and entertainment work.
Long before emerging technology became a central part of the work, entertainment was already a laboratory for understanding audiences, brands, communities, creators and markets.
Publicity & PR
Pitch development, press releases, media relations, blogger outreach, publicity campaigns and communications strategy.
Digital & Social
Digital marketing, social-media strategy, online communities, audience activation and digital brand development.
Events & Promotion
Promotional campaigns, event planning, audience experiences and community-centered entertainment initiatives.
Multicultural Strategy
Research and marketing work focused on multicultural audiences and cross-cultural communication.
International Entertainment
Cross-border entertainment projects involving the United States, South Korea and other international markets.